๋‚ด๋ฉด์˜ ์ˆญ๊ณ ํ•œ ๊ฐ€์น˜๋ฅผ ์กด์ค‘ํ•˜๋ฉฐ 

๊ธด ์‹œ๊ฐ„ ํ•จ๊ป˜ํ•˜๋Š” ๋ธŒ๋žœ๋“œ,

LUVEG

์ „ํ˜€ ๋‹ค๋ฅธ ๊ฒƒ์„ 
์ฐฝ์กฐํ•œ๋‹ค๋ณด๋‹ค 
ํด๋ž˜์‹์˜ ์ˆญ๊ณ ํ•œ 
๊ฐ€์น˜๋ฅผ ์กด์ค‘ํ•˜๋ฉฐ, 
์ด๋ฅผ ์ •์ œํ•ด ๋‚˜๊ฐ€๋Š” 
๊ณผ์ •์— ์žˆ์Šต๋‹ˆ๋‹ค.

์œ„ํŠธ์žˆ๋Š” ๊ฐ๊ฐ์™€  

์˜์™ธ์„ฑ์„ ๋…น์—ฌ๋‚ด๋Š” ๊ณผ์ •, 

LUVEG

์œ„ํŠธ์žˆ๋Š” ๊ฐ๊ฐ์™€ ์˜์™ธ์„ฑ์„ ๋…น์—ฌ๋‚ด๋Š” ๊ณผ์ •
์•„๋ฆ„๋‹ค์šธ ๋ฟ ์•„๋‹ˆ๋ผ ์ง€์นœ ์ผ์ƒ์˜ ํ˜ธํก๊ณผ๋Š” 
๋‹ค๋ฅธ ์ˆจ์„ ์‰ด ์ˆ˜ ์žˆ๊ฒŒ ํ•˜๊ณ , 
๋‹น์‹ ์˜ ์‚ถ์„ ๋‹ด์•„๋‚ด๊ธธ ์›ํ•ฉ๋‹ˆ๋‹ค.

ADHERENCE
Appreciating the beauty of the classic before 

pursuing authenticity


LUVEG์€ ํด๋ž˜์‹์˜ ์•„๋ฆ„๋‹ค์›€์„ ๊ฒฝ์™ธํ•˜๋ฉฐ 

๊ทธ๊ฒƒ์„ ์ดํ•ดํ•˜๋Š” ๊ณผ์ •์—์„œ ์‹œ์ž‘๋˜์—ˆ์Šต๋‹ˆ๋‹ค. 

ํด๋ž˜์‹ํ•จ์€ ๊ทธ ์–ด๋– ํ•œ ์‹œ๊ฐ„์—๋„ ๋จธ๋ฌผ๋Ÿฌ์žˆ์ง€ ์•Š์€ 

์•„๋ฆ„๋‹ค์›€์„ ๊ฐ€์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.


“LUVEG์€ ์ƒˆ๋กœ์›€์„ ์ถ”๊ตฌํ•˜๊ธฐ ์ „์— ๋ฐ˜๋“œ์‹œ ์ง€์ผœ์ ธ์•ผ ํ•  

๊ฒƒ๋“ค์„ ์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค.”



REFINEMENT
Creating a timeless yet confident classic through 

deep understanding and reworking of the material


LUVEG์˜ ์ž‘์€ ๋””ํ…Œ์ผ๊นŒ์ง€ ๋†“์น˜์ง€ ์•Š์€ ์„ธ์‹ฌํ•จ, 

์ด๋Š” ์†Œ์žฌ์— ๋Œ€ํ•œ ๊นŠ์€ ์ดํ•ด์™€ ์—ฐ๊ตฌ์—์„œ ๋น„๋กฏ๋ฉ๋‹ˆ๋‹ค.


“LUVEG์€ ์‹œ๊ฐ„์ด๋‚˜ ํŠธ๋ Œ๋“œ์— ๊ตฌ์• ๋ฐ›์ง€ ์•Š์œผ๋ฉฐ 

๋‹น๋‹นํ•˜๊ณ  ์ž์œ ๋กœ์šด ๋””์ž์ธ์„ ์ง€ํ–ฅํ•ฉ๋‹ˆ๋‹ค.”



WITTY 
Delicate craftsmanship with an element of surprise expressed through color, material or details


์ •๊ตํ•˜๊ณ  ์ •์—ฐํ•œ ์ž‘์—…, ๊ทธ ์‚ฌ์ด์— ์˜ˆ์ƒ์น˜ ๋ชปํ•œ ์œ ๋จธ์™€ 

์œ„ํŠธ๋Š” ์˜ค๋ธŒ์ ํŠธ์˜ ์†Œ์žฌ๋‚˜ ์ปฌ๋Ÿฌ, ๊ตฌ์กฐ ๋“ฑ 

๋‹ค์–‘ํ•œ ๋ฐฉ์‹์„ ํ†ตํ•ด ๋“œ๋Ÿฌ๋‚ฉ๋‹ˆ๋‹ค.

                       

“LUVEG์€ ์œ ํฌ๋ฅผ ์ฆ๊ธฐ๋ฉฐ ๋‹ค์–‘ํ•œ ์ƒ๊ฐ๋“ค๊ณผ 

๊ฐ์„ฑ์„ ์ž์œ ๋กญ๊ฒŒ ๋„˜๋‚˜๋“ค๋ฉฐ ์„ธ์ƒ๊ณผ ์†Œํ†ตํ•ฉ๋‹ˆ๋‹ค.”


ADHERENCE

Appreciating the beauty of the classic before pursuing authenticity


LUVEG์€ ํด๋ž˜์‹์˜ ์•„๋ฆ„๋‹ค์›€์„ ๊ฒฝ์™ธํ•˜๋ฉฐ ๊ทธ๊ฒƒ์„ ์ดํ•ดํ•˜๋Š” ๊ณผ์ •์—์„œ 

์‹œ์ž‘๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ํด๋ž˜์‹ํ•จ์€ ๊ทธ ์–ด๋– ํ•œ ์‹œ๊ฐ„์—๋„ ๋จธ๋ฌผ๋Ÿฌ์žˆ์ง€ ์•Š์€ 

์•„๋ฆ„๋‹ค์›€์„ ๊ฐ€์ง€๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.


“LUVEG์€ ์ƒˆ๋กœ์›€์„ ์ถ”๊ตฌํ•˜๊ธฐ ์ „์— ๋ฐ˜๋“œ์‹œ์ง€์ผœ์ ธ์•ผ ํ•  ๊ฒƒ๋“ค์„ 

์ƒ๊ฐํ•ฉ๋‹ˆ๋‹ค.”


REFINEMENT 

Creating a timeless yet confident classic through deep understanding 

and reworking of the material 


LUVEG์˜ ์ž‘์€ ๋””ํ…Œ์ผ๊นŒ์ง€ ๋†“์น˜์ง€ ์•Š์€ ์„ธ์‹ฌํ•จ, ์ด๋Š” ์†Œ์žฌ์— ๋Œ€ํ•œ 

๊นŠ์€ ์ดํ•ด์™€ ์—ฐ๊ตฌ์—์„œ ๋น„๋กฏ๋ฉ๋‹ˆ๋‹ค.


“LUVEG์€ ์‹œ๊ฐ„์ด๋‚˜ ํŠธ๋ Œ๋“œ์— ๊ตฌ์• ๋ฐ›์ง€ ์•Š์œผ๋ฉฐ ๋‹น๋‹นํ•˜๊ณ  

์ž์œ ๋กœ์šด ๋””์ž์ธ์„ ์ง€ํ–ฅํ•ฉ๋‹ˆ๋‹ค.”


WITTY

Delicate craftsmanship with an element of surprise expressed through color, material or details 


์ •๊ตํ•˜๊ณ  ์ •์—ฐํ•œ ์ž‘์—…, ๊ทธ ์‚ฌ์ด์— ์˜ˆ์ƒ์น˜ ๋ชปํ•œ ์œ ๋จธ์™€ ์œ„ํŠธ๋Š” ์˜ค๋ธŒ์ ํŠธ์˜

์†Œ์žฌ๋‚˜ ์ปฌ๋Ÿฌ, ๊ตฌ์กฐ ๋“ฑ ๋‹ค์–‘ํ•œ ๋ฐฉ์‹์„ ํ†ตํ•ด ๋“œ๋Ÿฌ๋‚ฉ๋‹ˆ๋‹ค.

                       

“LUVEG์€ ์œ ํฌ๋ฅผ ์ฆ๊ธฐ๋ฉฐ ๋‹ค์–‘ํ•œ ์ƒ๊ฐ๋“ค๊ณผ ๊ฐ์„ฑ์„ ์ž์œ ๋กญ๊ฒŒ ๋„˜๋‚˜๋“ค๋ฉฐ 

์„ธ์ƒ๊ณผ ์†Œํ†ตํ•ฉ๋‹ˆ๋‹ค.”


#MODERN    #CLASSIC    #DAILY    #FASHION


์ •์ง€์œ 
Head Director


์„ธ๊ณ„์ ์œผ๋กœ ์ž๋™์ฐจ ๋””์ž์ธ์ด ์œ ๋ช…ํ•œ ์ปจ๋ฒคํŠธ๋ฆฌ ๋Œ€ํ•™๊ต 

์ถœ์‹ ์œผ๋กœ, ํ•™์‚ฌ๊ณผ์ •์„ ๋งˆ์นœ ํ›„ ๋ ˆ์ธ์ง€๋กœ๋ฒ„, ๋‹›์‚ฐ ์ปจ์…‰์นด 

๋””์ž์ด๋„ˆ๋กœ ์˜๊ตญ์— ํ™œ๋ฐœํžˆ ํ™œ๋™ํ•œ ์ด๋ ฅ์ด ์žˆ์Šต๋‹ˆ๋‹ค. 

์ˆ˜๋งŽ์€ ํ”„๋กœ์ ํŠธ๋ฅผ ์ง„ํ–‰ํ•ด์˜ค๋ฉด์„œ ์ •์ง€์œ  ๋””์ž์ด๋„ˆ๋Š” 

ํด๋ž˜์‹์ด๋ผ๋Š” ์Šคํƒ€์ผ ์žฅ๋ฅด์— ๋งค๋ฃŒ๋˜์–ด ํด๋ž˜์‹ ๋””์ž์ธ์— 

๋Œ€ํ•œ ๊นŠ์€ ๋ฆฌ์„œ์น˜์™€ ์—ฐ๊ตฌ๋ฅผ ํ•ด์™”์Šต๋‹ˆ๋‹ค. 

์ด๋Ÿฌํ•œ ๋””์ž์ธ ์ฒ ํ•™์„ ๊นŠ์ด ์—ฐ๊ตฌํ•˜๋ฉด์„œ ๊ฐ€์ฃฝ์ด๋ผ๋Š” ์†Œ์žฌ์— ๊ฐ•ํ•œ ์กฐ์˜ˆ๋ฅผ ๊ฐ€์ง€๊ณ  ํ•œ๊ตญ์— ๋Œ์•„์˜จ ์ •์ง€์œ  ๋””์ž์ด๋„ˆ๋Š” 

๋‹ค์–‘ํ•œ ๋ธŒ๋žœ๋“œ ์ปจ์„คํŒ… ํ”„๋กœ์ ํŠธ ๋์— 2014๋…„ ์ž์‹ ๋งŒ์˜ 

๊ฐ€์ฃฝ์ œํ’ˆ ๋ธŒ๋žœ๋“œ LUVEG [๋ฅด๋ฒก]์„ ๋Ÿฐ์นญํ•˜์˜€์Šต๋‹ˆ๋‹ค. 

๊ทธ๋…€์˜ ์ œํ’ˆ๋“ค์€ ์ตœ๊ณ ๊ธ‰ ์†Œ์žฌ, ์žฅ์ธ ๊ธฐ์ˆ ๋ ฅ์„ ๋ฐ”ํƒ•์œผ๋กœ 

์™„์„ฑ๋˜์—ˆ๊ณ  ๊ทธ๋…€๋Š” ์˜ค๋žซ๋™์•ˆ ์ง€์†ํ•  ์ˆ˜ ์žˆ๋Š” ๊ฐ€์ฃฝ ์ œํ’ˆ์˜ ์•„๋ฆ„๋‹ค์›€์„ ๊ทธ๋…€๋งŒ์˜ ๋””์ž์ธ์ฒ ํ•™์„ ์†Œ๋น„์ž์—๊ฒŒ ์„ ์‚ฌํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

Brand History

Lotte Myeongdong POP-UP /2020.11

SSF Shop / 2020.09

Hyundai Coex POP-UP /2020.08

Barabara /2020.04   

Musinsa /2020.04   

29CM /2020.03 

Paddy 230 /2020.03  

Hyundai Pangyo POP-UP /2019.12 

Hyundai Pangyo POP-UP /2019.09 

Kolonmall /2019.08  

New Designers Space Showroom LA /2019.07 

Grand Hyatt Seoul The Spa /2019.06 

Hyundai Pangyo POP-UP /2019.04 

LUVEG Shoes Launched /2018.12 

SocietyA, Takashimaya Singapore /2017.04 

Galleria Apgujeong POP-UP /2016.06 

Sihinsegae Gangnam /2016.02  

Fashionhaus, New York & Paris /2016.10 

Project Ann, SK Planet /2016.09 

Hyundai Trade center POP-UP /2015.02 

Hyundai Apgujeong POP-UP /2015.04 

Koon With A View Sinsa /2014.12 

Wizwid - Exclusive Launching /2014.12       

LUVEG Handbag Launched /2014.12

์ •์ง€์œ 
Head Director


์„ธ๊ณ„์ ์œผ๋กœ ์ž๋™์ฐจ ๋””์ž์ธ์ด ์œ ๋ช…ํ•œ ์ปจ๋ฒคํŠธ๋ฆฌ ๋Œ€ํ•™๊ต ์ถœ์‹ ์œผ๋กœ, ํ•™์‚ฌ๊ณผ์ •์„ ๋งˆ์นœ ํ›„ 

๋ ˆ์ธ์ง€๋กœ๋ฒ„, ๋‹›์‚ฐ ์ปจ์…‰์นด ๋””์ž์ด๋„ˆ๋กœ ์˜๊ตญ์— ํ™œ๋ฐœํžˆ ํ™œ๋™ํ•œ ์ด๋ ฅ์ด ์žˆ์Šต๋‹ˆ๋‹ค. 

์ˆ˜๋งŽ์€ ํ”„๋กœ์ ํŠธ๋ฅผ ์ง„ํ–‰ํ•ด์˜ค๋ฉด์„œ ์ •์ง€์œ  ๋””์ž์ด๋„ˆ๋Š” ํด๋ž˜์‹์ด๋ผ๋Š” ์Šคํƒ€์ผ ์žฅ๋ฅด์— 

๋งค๋ฃŒ๋˜์–ด ํด๋ž˜์‹ ๋””์ž์ธ์— ๋Œ€ํ•œ ๊นŠ์€ ๋ฆฌ์„œ์น˜์™€ ์—ฐ๊ตฌ๋ฅผ ํ•ด์™”์Šต๋‹ˆ๋‹ค. ์ด๋Ÿฌํ•œ 

๋””์ž์ธ ์ฒ ํ•™์„ ๊นŠ์ด ์—ฐ๊ตฌํ•˜๋ฉด์„œ ๊ฐ€์ฃฝ์ด๋ผ๋Š” ์†Œ์žฌ์— ๊ฐ•ํ•œ ์กฐ์˜ˆ๋ฅผ ๊ฐ€์ง€๊ณ  ํ•œ๊ตญ์— ๋Œ์•„์˜จ 

์ •์ง€์œ  ๋””์ž์ด๋„ˆ๋Š” ๋‹ค์–‘ํ•œ ๋ธŒ๋žœ๋“œ ์ปจ์„คํŒ… ํ”„๋กœ์ ํŠธ ๋์— 2014๋…„ ์ž์‹ ๋งŒ์˜ 

๊ฐ€์ฃฝ์ œํ’ˆ ๋ธŒ๋žœ๋“œ LUVEG [๋ฅด๋ฒก]์„ ๋Ÿฐ์นญํ•˜์˜€์Šต๋‹ˆ๋‹ค. ๊ทธ๋…€์˜ ์ œํ’ˆ๋“ค์€ ์ตœ๊ณ ๊ธ‰ ์†Œ์žฌ, 

์žฅ์ธ ๊ธฐ์ˆ ๋ ฅ์„ ๋ฐ”ํƒ•์œผ๋กœ ์™„์„ฑ๋˜์—ˆ๊ณ  ๊ทธ๋…€๋Š” ์˜ค๋žซ๋™์•ˆ ์ง€์†ํ•  ์ˆ˜ ์žˆ๋Š” ๊ฐ€์ฃฝ ์ œํ’ˆ์˜ 

์•„๋ฆ„๋‹ค์›€์„ ๊ทธ๋…€๋งŒ์˜ ๋””์ž์ธ์ฒ ํ•™์„ ์†Œ๋น„์ž์—๊ฒŒ ์„ ์‚ฌํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค.

Lotte Myeongdong POP-UP / 2020.11

SSF Shop / 2020.09

Hyundai Coex POP-UP / 2020.08

Barabara / 2020.04   

Musinsa / 2020.04   

29CM / 2020.03 

Paddy 230 / 2020.03  

Hyundai Pangyo POP-UP / 2019.12 

Hyundai Pangyo POP-UP / 2019.09 

Kolonmall / 2019.08  

New Designers Space Showroom LA / 2019.07 

Grand Hyatt Seoul The Spa / 2019.06 

Hyundai Pangyo POP-UP / 2019.04 

LUVEG Shoes Launched / 2018.12 

SocietyA, Takashimaya Singapore  / 2017.04 

Galleria Apgujeong POP-UP /2016.06 

Sihinsegae Gangnam / 2016. 02  

Fashionhaus, New York & Paris / 2016.10 

Project Ann, SK Planet / 2016.09 

Hyundai Trade center POP-UP / 2015.02 

Hyundai Apgujeong POP-UP / 2015.04 

Koon With A View Sinsa / 2014.12 

Wizwid - Exclusive Launching / 2014.12       

LUVEG Handbag Launched / 2014.12